How Subscriptions, Offers, and Sales Work: Explained for Creators

How Subscriptions, Offers, and Sales Work Explained for Creators

Subscriptions, offers, and sales are key features on Instafans, designed to help creators manage their content access and engage with fans effectively. Understanding how subscriptions work is essential for setting a subscription price that allows you to monetise your content consistently. Additionally, creating special offers or sales can attract new subscribers. Here’s everything you need to know about subscriptions and how to create special offers.

How to access the Subscriptions Manager:

1. Login to Your Account.

2. Navigate to the menu and select Earning Tools > Subscriptions Manager.

How Subscriptions Work: Setting Up Your Monthly Subscription

The subscription price is the foundation of your earnings, allowing fans to subscribe to your content for a set monthly fee. To fully understand how subscriptions work, navigate to the Subscriptions Manager section. The first option you’ll find is the Subscription Price feature, where you can set or change your subscription price at any time and as often as you like.

How Subscriptions Work Setting Up Your Monthly Subscription
When changing your subscription price, the following scenarios apply:
  • Lowering the Subscription Price: If you decide to lower your subscription price, active subscriptions are not cancelled. Instead, the updated price will automatically apply at the next renewal. Fans will also receive an email notification informing them about the price reduction.
  • Increasing the Subscription Price: If you raise your subscription price, the automatic renewal of active subscriptions will be cancelled. Fans will retain access to your content until their renewal date but will need to re-subscribe at the new price afterwards.

For a smoother experience, it’s best to avoid changing your subscription price too often, as price changes—especially increases—can disrupt your fan base.

What are Limited Offers and how do they work?

Limited offers are exclusive, time-sensitive promotions designed to attract new subscribers or reward loyal fans by providing your subscription at a discounted rate. These offers create a sense of urgency and exclusivity, making your content stand out to potential subscribers.

Limited Offers and how do they work
You can customise limited offers in two distinct ways:
  • Set a Discount Valid Until a Specific Date and Time: For example, a 15% discount is available until the end of the week. Once the set time expires, the subscription price automatically reverts to its regular rate.
  • Limit the Offer to a Specific Number of Subscribers: For example, 20% off is available for the next 50 subscribers only. Once the subscriber limit is reached, the offer ends, and the subscription price returns to its standard rate.

These offers are prominently displayed to fans with a banner highlighting the discount and its exclusivity, ensuring maximum visibility and appeal.

What are Sales and how do they work?

Sales are discounts that temporarily reduce your subscription price, making it more appealing for potential subscribers. Unlike limited offers, sales have no set time limit, giving you full control over when to activate or deactivate them.

Sales and how do they work
When you apply a sale:
  • Fans See the Discounted Price: Your subscription price will appear at the discounted rate, attracting more subscribers.
  • The Sale Is Highlighted: A sale banner is displayed on the “Subscribe” button, clearly showcasing the savings to fans.
How It Works:

You choose the percentage discount (e.g., 20% off your standard subscription price). Since there is no automatic expiration, you must manually deactivate the discount when you no longer wish to offer it. Sales are an excellent way to temporarily lower your subscription price without altering your set monthly subscription price.

With Instafans’ special offers, you’re equipped to create excitement, build urgency, and maximize your subscriber base. Start crafting those deals, watch your followers grow, and keep them coming back for more!

10 Proven Ways to Improve Your Social Media as an Influencer in 2025

Social media is more competitive than ever, and standing out as an influencer requires more than just posting regularly. To grow your audience, boost engagement, and establish a strong presence, you need a strategic approach that aligns with the latest trends. Whether...

Instagram Introduces a Major Profile Grid Update

In a move to cater to the evolving content consumption habits of users, Instagram has revamped its profile grid format, leaning towards a more vertical-aligned display.

Best Platforms for Social Media Creators If TikTok Gets Banned

With growing discussions around a potential TikTok ban, many creators are wondering what’s next social media alternative.